The world has gone Social CRM. Now you can too. Exclusive invites.

Update contact details and link contacts to their LinkedIn, Twitter, and Facebook profiles with the WORK[etc] Social CRM integration.  Actually, this last sentence makes it sound boring.  But really, it is a very useful and clever addition.  Find out why here.

The world has gone Social CRM.

The world has gone Social CRM.

The world has gone Social CRM. We know you can’t ignore it anymore. You know you can’t ignore it anymore. We know, you know, you can’t ignore it anymore.

So what exactly are we all not ignoring anymore?

Social CRM.

Social networks, social media, social enterprise, social business, social-the-freakn-world.

So why now?  Why not a year ago?  Why not 5 years ago?

Well, 5 years ago you would have been risked spending a whole lot of effort and the only people listening are college kids on Facebook.  Awesome if you’re Abercrombie & Fitch or own a spring break resort in Cancun. And then even a year ago actual results could not be guaranteed.  In an audience of early-adopters, self-proclaimed gurus, B-grade celebrities and the entire  Gen-Y population of planet earth you’d have a pretty hard time generating any sort of return on investment if your business sells replacement parts for Caterpillar trucks.  Or financial planning advice for baby boomers.   Or environmental studies for urban planning.

Image found on Tumblr

This image is a fake found on Tumblr but it highlights my point.


But now? Today?

Today that has all changed.  In only a year the tide has turned and unknowingly we’ve all been sucked into social-everything Tsunami.

Still skeptical?

Forrester’s newest and much respected B2B Social Technographics has punched the numbers to reveal that fully 100% of decisions makers use social media for work purposes.  100%.  That’s everyone.  That’s me.  That’s you, that’s the big lead you’re trying to close right now.

So what are all these B2B decision makers actually doing on Social media?

  • 98% are spectators, meaning they read forums, subscribe to blogs and pretty much lurk in the shadows.
  • 79% are joiners.  These are the people with a juicy profiles on a social network.
  • 75% are the critics.  Thank these people for the 5-star reviews they’re posting about your business.

The numbers’ don’t lie, particularly when they come from a long respected research organization like Forrester. So what you are you going to do about?  Where do you start?  And most importantly  –

How can WORK[etc] help you get up to speed and stay up to date?

Well starting today we have 50 spots available for the beta launch of our Social Network integration.

WORK[etc] Social Media Integration

[+] Click image to Enlarge

What this tool does is take any of your contacts and runs off to each of the major social media networks and finds a match for their profile.  It then updates in WORK[etc] some details such as your contact’s picture, location, current company and current position.  And lastly we save that profile location so that you can click and see what that person has been up to any time.

How does this translate to your business? To everyday workflow?

Scenario 1: Let’s say you have an existing contact with missing or outdated information. You would then do a search and match that contacts social profile.  On the screen after you have selected the correct match, you then have the option of updating WORK[etc] with that new or additional detail.

Scenario 2: A support case or web form that is lodged from your web site with just a name and an email address. Great that someone is reaching out to you with a question, but seriously who the hell are they you inevitably ask yourself. So simply all you need to do is a quick 2 minute match search on that person and pull in their company, industry, location, position, picture and other information they have made public.

Scenario 3: You know that huge sales lead that you’ve been working on?  The one that wanted to call you to call them back in 6 months?  Well, once WORK[etc] reminds you to call that lead, quickly click on their Linkedin and Twitter badges to get all the latest gossip on that person. “Hi Bob – great news on coming second in that industry prize…awesome!  Now, how about we meet up so I can show you how our product is going to get you the number one spot next year” Seriously, who could say no to that offer?

Interested?  Want to try out the Social CRM beta?

We did have 70 spots available to jump on the Social CRM beta but last night turned on the 9 accounts who had helped shape our development.  So really that leaves 61 spots ready to be snapped up.

To get in the beta, simply follow these 2 steps:

  1. Post either a Tweet, a Linkedin share, Google-plus or Facebook Like…
  2. And finally leave a quick comment below and I’ll be sending you the activation form.

Oh and sorry free-trialers, this is for current customers only!


Paul Dalebout
Friday 2, Aug 2013 8:39 AM

Nice one, lets see what its like in real life. i am in for the beta

Yong Shin
Friday 2, Aug 2013 8:42 AM

I would like to hop on the beta wagon. My domain name is ‘ambrotos’. Thank you.

Mel Stephenson
Friday 2, Aug 2013 8:43 AM

We’d be up for the beta – we’ve been looking forward to this update!

Onkel-Seo LP Eins
Friday 2, Aug 2013 8:45 AM

A comment for this awesome feature? No problem.
Yes, we would like to take part of the worketc social beta.
Our Domain is:
Thanks a lot.

Friday 2, Aug 2013 8:45 AM

We would love to get involved in this! Thanks.

Alexander Fedossov
Friday 2, Aug 2013 8:54 AM

Would like to participate. Thanks

John Belchamber
Friday 2, Aug 2013 8:54 AM

Sign my Invoke Results account up please Daniel!

Friday 2, Aug 2013 8:58 AM

We would love to be in the Beta Testers for this. This CRM is the business!

Kathryn Lister
Friday 2, Aug 2013 8:59 AM

Count us in! Thank you, Kathryn

Pietro Dell’ Erba
Friday 2, Aug 2013 9:02 AM

Shared Share and Shared. Waiting for beta!

Friday 2, Aug 2013 9:02 AM

Count me in!

Friday 2, Aug 2013 9:09 AM

Yes please!

Leo Gaggl
Friday 2, Aug 2013 9:12 AM

+1 on this one. looking forward to test this in practice.

Domenico Pezzaniti
Friday 2, Aug 2013 9:22 AM

Yes please count me in. I’ve been waiting for this feature.

Friday 2, Aug 2013 9:22 AM

Looking forward to seeing how to link existing social media with worketc.

Friday 2, Aug 2013 9:24 AM

Me too!!

Runy Calmera
Friday 2, Aug 2013 9:41 AM

Count me in Runy Calmera. I want this social crm!

Tom Salter
Friday 2, Aug 2013 9:43 AM

Will be very useful to have this feature, looking forward to trying It!

Runy Calmera
Friday 2, Aug 2013 9:44 AM

Done tweeted it.i’m excited.

Sandro Feuillet
Friday 2, Aug 2013 10:25 AM

Can’t wait for the invite… 🙂

Friday 2, Aug 2013 10:32 AM

Look forward to start using Worketc Social features.

Christopher Haslego
Friday 2, Aug 2013 10:41 AM

Awaiting my invite

Arturo Garcia Cifre
Friday 2, Aug 2013 10:57 AM

Grate news I’m looking forward to see the new betta

Leonard Stolk
Friday 2, Aug 2013 10:59 AM

Can we still join the beta test?

Chanelle Gangemi
Friday 2, Aug 2013 11:00 AM

Yes please 🙂

Jack Crane
Friday 2, Aug 2013 11:14 AM

Please sign us up for the Beta.

Friday 2, Aug 2013 11:16 AM

Looking forward to this! Awesome!

Friday 2, Aug 2013 11:24 AM

Count us IN!

Friday 2, Aug 2013 11:28 AM

Count us in!

Scott M. Williamson
Friday 2, Aug 2013 11:28 AM…send me my beta! Thanks!

Yaniv Avnon GsixTrading
Friday 2, Aug 2013 11:46 AM

Looking forward to get an invite to the beta, thanks

Friday 2, Aug 2013 11:49 AM

Count us in

Sunny Rakestraw Gray
Friday 2, Aug 2013 11:56 AM

I’m excited to try this new addition!

Sharmil McKee
Friday 2, Aug 2013 12:10 PM

This is why I stick with Work [etc]. They leave the competition in the dust.

Terry Cutler
Friday 2, Aug 2013 12:17 PM

Looking forward to trying it out !!! thanks guys and keep up the great work !

Lloyd Tamayo
Friday 2, Aug 2013 12:25 PM

Wow! Count us in! Great job worketc!

Brady Behrman
Friday 2, Aug 2013 12:45 PM

punchout2go – add us! thanks, Brady

Marjorie Dufek
Friday 2, Aug 2013 12:58 PM

Excellent – cant’ wait to try it out.

James Hartley
Friday 2, Aug 2013 12:59 PM

englishgarden – Count us in!
Gave you a like…

Dallas McMillan
Friday 2, Aug 2013 1:00 PM

Looks fantastic – can’t wait to try!

Friday 2, Aug 2013 1:09 PM

I’ll be happy to test this module.

Roland McCullough
Friday 2, Aug 2013 1:34 PM

I’d like to test this too!

Brett Weninger
Friday 2, Aug 2013 1:40 PM

Interested to see how it works. Thanks Dan

Friday 2, Aug 2013 1:43 PM

Hi Dan, Zenogen is hyped about your new product! (And we’d love to try it!)

Evan Desjardins
Friday 2, Aug 2013 1:44 PM

Count RoundTable in!

Prestige Automation
Friday 2, Aug 2013 2:04 PM

Count @ddetton and @prestigeautom8 into the @worketc social CRM beta.

Blake Oliver
Friday 2, Aug 2013 2:24 PM

Can’t wait to try the new Social CRM!

Eric Benson
Friday 2, Aug 2013 2:25 PM

I am looking forward to trying this demo for Boomer Consulting, Inc. This looks like an incredible addition to WORK[etc]!

Jaime Sada
Friday 2, Aug 2013 2:36 PM

Count us in!

Amitaf DaSilva
Friday 2, Aug 2013 2:41 PM

Very excited to see it in action!

Chris Husband
Friday 2, Aug 2013 2:42 PM

LandscapeWater is in.

Vincent Kardos
Friday 2, Aug 2013 2:55 PM

All for one and one for all!

Ricardo Picado Rodríguez
Friday 2, Aug 2013 2:59 PM

Lets try it!

Friday 2, Aug 2013 3:49 PM

Sign me up please, I use a social media management tool now, but of course, no tie-in to WorkETC

Engage Dental
Friday 2, Aug 2013 4:26 PM

Please put me in the beta! Thanks.

Friday 2, Aug 2013 5:29 PM

Would love to see the beta as a matter of fact having been testing this for the last 6 weeks, this announcement has put me over the edge. Count me in.

Christina Kincaid
Friday 2, Aug 2013 6:31 PM

Shared on LinkedIn – Count Sprout Media Lab in!

Juuso Salmu
Friday 2, Aug 2013 7:42 PM

Count PhoenixBio USA Corporation In!

Friday 2, Aug 2013 8:17 PM

add us in

Tom Glanville
Saturday 3, Aug 2013 5:01 AM

I’m thinking this will be pretty cool.

Ross Hendy
Saturday 3, Aug 2013 5:14 AM

Count me in –

Luke Faccini
Saturday 3, Aug 2013 6:55 AM

I’m excited to see how it works.

studio BE NYC
Saturday 3, Aug 2013 5:56 PM

we’re interested!
Saturday 3, Aug 2013 6:50 PM

Hello, we want to try it!

D Scott Smith Ccim
Sunday 4, Aug 2013 12:48 AM


Sunday 4, Aug 2013 8:05 AM

Waiting to try 🙂

Sunday 4, Aug 2013 9:13 AM

Yes, we want ! #worketc social crm beta – In french: nous voulons tester le module social CRM. merci !

Daniel Barnett
Monday 5, Aug 2013 6:48 AM

Thanks everyone! We’ve reached our quota. In the next hour or so everyone on this list will receive the link to register. We need this last step completed for security reason.

See all

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