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Introducing WORKetc. Veetro R.I.P.

With the release of version 2 of our software, we’ve decided to change our product name, company name and brand. The new name is WORK[etc]. The new logo looks like this:

Why the new name? Two reasons. Firstly, we received a copyright challenge over the name Veetro. It seems there is a company making business software for mobile phones with a phonetically similar name. Rather than spend our limited cash reserves challenging it, we thought it safer to change the name.

Secondly, the timing was perfect, the challenge even a blessing in disguise. Veetro 2.0 has turned out to be so much more advanced than Veetro 1, that it seems fitting to give it a new name and a new brand. The term WORK[etc] refers to the products ability to help manage everything you do in your small business. 

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Featured Posts

The Secret Way One Small Change Can Save Your Staff 6 Hours/Day

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No Budget, No Problem: 10 Free Sites That Will Improve Your Small Business Marketing Material

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This Firm Increased Revenue by up to $56K/Tech. Their Secret?

In the past ten years, Queensland-based telecom firm ECO Communications has grown from a handful of techs and sales personnel to a couple of dozen people. It’s now been a year and a half since they signed up for WORKetc Quickstart. In that time, they’ve seen first-hand how an integrated business management system can drastically […]

Exactly How Does A CRM Make Flying Safer?

WORKetc CRM helps ARA-I’s forensic engineers streamline their day-to-day processes. Growing up, Ivan Collins dreamed of working on cars as a race team engineer. That is, until he heard about a job where he could blow them up instead. “I was on a race team at NC State in the engineering department,” he recalls. “One […]

3 Quick Steps to Maximize Your Email Marketing Profits

I’m not the biggest sci-fi fan out there, but even I know at least one thing about Star Wars: Imperial Stormtroopers can’t aim. Their typical tactic seems to be spraying an area with laser fire and praying that maybe someone (hopefully someone from that pesky Rebel Alliance) gets hit. This Stormtrooper tactic is scattershot marketing […]

Could Your Business Manage 100+ Projects a Day 35% More Efficiently? This Company Did.

Forget the sharing economy — becoming a true blue homeowner is still a dream that a lot of people have. There’s precious little that can compare with the feeling of walking into a house that you own, that’s now rightly and truly yours after years of sweating and saving. Unfortunately, it’s not always rainbows and […]