BLOG. SMART PRACTICAL BUSINESS ADVICE

How We Know When WORKetc Sucks

It is pretty simple really. I know when WORK[etc] sucks when I suddenly find myself no longer using it and instead reverting to the old ways of doing things – which for me means a lot of email.

Not many people realize the extent to which we use WORK[etc] to actually run WORK[etc].  Google infamously calls this eating their own dog food.

I call it sanity.  Without WORK[etc] running WORK[etc] we wouldn’t have a viable business.  Product development wouldn’t progress as fast as it does, customer support would be a daily losing battle and we wouldn’t be sending out invoices and collecting money.

We rely on WORK[etc] so much that I doubt whether any other startup uses their own product as much as we do. 

With WORK[etc] working for us 24/7, there is a lot of “dog food” to be eaten.

Not surprisingly, WORK[etc] is the top user account of WORK[etc] (1266 active days), followed by iDonny(1083), Hall(891) and Web1SEO(739).

So as you can imagine, when WORK[etc] sucks at something, we really feel it.  We subconsciously fall back into old, inefficient habits.  Personally I get this dulling sensation as my workflow starts to breakdown and my brain needs to start thinking about how to do something in WORK[etc], rather than just getting work done.

This in itself is an interesting insight. When WORK[etc] is working well, you don’t notice it.  But when something doesn’t work as expected, the jarring feels twice as bad.  Luckily for the most part, we don’t notice it 🙂

Recently we started testing the waters with real-time phone support, whereby select customers could book themselves into a same day phone support session.  WORK[etc] sucked when Geoff @support implemented a third party scheduling solution – our tool wasn’t up to doing what we wanted it to do.

I hated that. WORK[etc] sucked.

So now we’re rapidly developing an appointment scheduling tool so as to keep using WORK[etc] to run every part of the WORK[etc] business; again moving one step closer to the seamless, total business management tool which is my vision.

What else we use WORK[etc] for:

  • All our product development is managed via the project management software
  • Our lead system alerts us to cancelled customer accounts (custom development done with our own public API)
  • Contractors and some worketc staffers record their work hours with the timesheet tool
  • Every single customer support request runs through our help desk software
  • All customer invoices are calculated via the billing tool and automatically charged
  • Booked demos and training sessions are handled by the calendars
  • Company contracts are stored in documents (soon we’ll be using Google Docs to edit and co-collaborate)
  • Knowledge base is used to keep an updateable company manual and “rule of thumb” guidelines we use to manage various scenarios
  • I use the gmail apps gadget to capture emails and turn the into partner leads
  • The Sales Catalog system to
    manage WETC subscription pricing plans and training services.
  • The Email Campaigns tool
    when we need to send an announcement to all customers.

And of course this blog is written and produced by the WORK[etc] blog tool!

See all

Featured Posts

Don’t Use a Driver When You’re in a Sand Trap: Boosting Growth with Automated Tags

Small business marketing is a bit like golf. You don’t use a driver for every single stroke. Yeah, you might luck out and get a hole in one, but it’s more likely you’ll end up spending way too much effort for too little return. What matters is that you identify exactly which club best fits […]

The Underperforming 10% of Your Team Can Burn Your Small Business

WORKetc is a small business. Tiny, really, compared to others in the CRM industry. But still—we’re able to provide our services to over a thousand companies, big and small, all over the world. How? Well, by using a complete business management solution to run day-to-day operations, for one, but also by obsessively making sure that […]

Unlock Your Site’s Potential With Automated CRM Web Forms

Don’t believe what the “gurus” tell you: lead generation is hard. It costs money, time, and a whole lot of effort. So it stands to reason that business should do everything they can to at least make the process of actually capturing the leads they generate be much smoother and easier. That’s where WORKetc’s web […]

Still Using Spreadsheets? Here’s Why It’s Time to Graduate to a CRM

One of the most mind-blowing conversations I’ve ever had was with a potential client whose support team used spreadsheets to track everything. They had one guy list down every support ticket and conversation he had during the day, and then another person would add those daily lists to one big spreadsheet. That left me speechless […]

Tools of the Trade: What Makes a Good Business Management Platform?

When I started my first content marketing business I had a very basic idea of what I needed to do: find a customer, do work for them, get paid. That was it. Once I was busy and in business, I realized that I had missed a few important steps. I had to come to grips […]

4 Time-Saving WORKetc Tricks for Power Users

Every minute and second you save, every dollar and cent that you bill—everything counts when you’re running a small business. This is a lesson every entrepreneur needs to learn quickly if they want to stay in business. WORKetc already helps streamline business processes and workflows by integrating CRM, projects, billing, support, and more into one […]