Providing excellent customer service is essential for any business that wants to retain as many customers as possible and gain new ones. Whilst some natural turnover of customers is normal within any business, customer retention is still crucial as it means repeat orders. Many business owners and managers would like their employees to provide customer service that is second to none, but without the right tools this can sometimes be difficult.
Small businesses that use small business management software find that improving customer service is a breeze. By using the one application to perform all aspects of their role, employees using small business software have all information relevant to customers within easy reach. This cuts down on the time that a customer has to spend on the telephone talking to a business to place an order, and it is this kind of prompt service they will appreciate.
Often vital customers are lost when businesses are unable to retrieve quotes which have been previously provided by them. It is this lack of information that can be the downfall of any business, large or small as it makes customers and potential customers feel that they are not important. To tackle this it is essential that all customer information is recorded accurately and stored safely. Whilst this might seem like a straightforward solution to improve customer service it can be hard to achieve when a business runs several separate management software.
Small businesses that only have a limited number of staff handling phone calls for instance, recognise the importance of answering every call as each one can lead to a new order. However if an employee is updating a customer record on one system and then moves to another when answering a call they run the risk of losing this information. When a business has small business management software this should not happen.
When an employee is using small business management software they can complete a full telephone call from a customer, update their records, provide a quote and save it to their account all on one software application. By not having to swap applications to complete one task customer service is improved as information should never go missing.
As a result each time a customer calls a business that is using small business management software they should be able to speak to anyone – as all employees have access to the same information. A customer who calls and speaks to an employee who is using small business management software will notice how smoothly their contact goes. There is no waiting for files to be searched for previous order details or having to call back when the member of staff who previously dealt with them gets into work. Instead all customers will receive excellent customer service from employees who know what they are talking about during every conversation.
So if you are a small business owner or a manager who wants to improve customer service, small business management software is exactly what you have been looking for.
We've always made it a point to share tips and tricks, both those we learn in the course of us actually using WORKetc the app to run WORKetc the company and those we gather from real users. Today we're turning the spotlight on how clever users use WORKetc to grow their businesses.
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