Single Purpose Web Apps Are Dead!

Posted May 26 2008 10:18pm by Daniel - product team.

That's right.  We don't believe single purpose web applications have much of a future.  It doesn't make sense. 

Why would a business owner use one application for billing, another application for CRM, another app for uploading documents and who knows how many other applications, just to run their business day-to-day?

Multiple web apps quickly lead to lost productivity and probably a migraine from having to remember all those password combinations!  Oh and lets not even mention the cost of training staff on each system and all the licensing fees.

One of our good customers, Peggy Murrah (www.peggymurrah.com/), summed this up recently:

WORKetc has allowed me to consolidate 4 of the separate services I was using and tech support is phenomenal.

That's what we are on about.  One system to manage your small business.  One interface to learn, one place for data entry, one place where you can run reports and keep on top of managing your business.

We believe that small business owners want to integrate a range of tools into the single, easy to use platform.  That's what we've built.  And although our tools are incredibly simple to use, they are also incredibly powerful when used together.

So, if you're sick of using numerous tools to run your business, or if you are still using Excel and Email to manage, it is time to sign up to WORKetc and start benefiting from efficiency of having just one system.

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Permalink | Comments (2)
Mixotic(Jul 2 2008 8:05am):
Here's why people use multiple apps...

Specialized needs!

Not every business can cram their daily operations into cookie-cutter processes, and a lot of business owners think that they're business is unique enough that they can't use what everyone else uses.

Very few 'be-everything-for-everyone' apps have all the robust features that a specialized application offers. We see it all the time - one application, service or device tries to do everything and address the needs of every user, but ends up doing nothing quite well enough.

The benefit of a 'piece-meal' architecture is that you get to focus on the specific features that you need, and the processes that mesh well with your existing architecture/operations. It allows you to focus on the areas of your business that need to improve a little at a time, without having to disrupt areas that don't need to change significantly. It's often a very difficult proposition to completely revamp your internal architecture and processes across the board, train your users, and get them to buy-in to all these changes.

That said, for small businesses and startups this is a great way to get up and running with a lot of advanced applications.

Best of luck with your approach, it's great to see another player in this market.

BazK(Sep 18 2008 11:06pm):
Project Management Software

Hi,

Just came across your site and have to say from what I've read the software sounds great!

We specialise in project management and have not seen an application that is an 'all in one' so it's good to see software that integrates project planning with other functions such as accounting.

Keep up the good work!

Regards,

Baz

www.wellingtone.co.uk

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